Werbung zieht in die KI-Antwort ein: Was ChatGPT und Google gerade ändern
ChatGPT testet Werbung, Google baut Gemini-Anzeigen in die Suche ein. Was das für deine Sichtbarkeit heißt und was jetzt zählt. Sichtbarkeit prüfen lassen.
Read more// glossary entry
ChatGPT is an AI chatbot from OpenAI based on the GPT model series. Since August 2025, GPT-5 has been the default model, it understands text, images, and speech, and can use external tools. For you as a decision-maker at a German SME, the difference lies not in the model but in the license: Free and Plus pose GDPR risks, while Team and Enterprise allow for a data processing agreement and EU data storage. At Waterproof Web Wizard, we use ChatGPT as a research tool, never as an unverified text generator.
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If a term in this glossary isn't entirely clear in the context of your project, or if you want to know whether the concept is relevant to your situation—just ask us. The initial consultation is free and non-binding.