Since 2007 · 32 long-term client partnerships · GSC + Screaming Frog + PageSpeed Insights · Transparent billing · Starting at €864

Technical SEO: the foundation without which nothing ranks.

Core Web Vitals, Schema markup, crawling, indexing. We use real GSC data and Screaming Frog to analyze your site—not tool-generated scores.

No matter how good your content is: if Google can’t crawl and index your pages properly, no one will see them. Technical SEO is the discipline that ensures search engines can read, understand, and index your website without errors. No rankings without solid technical foundations.

We systematically check your website’s technical foundation—using real crawl data and Google Search Console, not a score from some random online tool. If something is broken, we’ll find it. And we’ll tell you what actually impacts your rankings and what’s just cosmetic.

Since 2007 · 18 years of experience 32 long-term customer partnerships GSC + Screaming Frog + PageSpeed Insights Transparent billing · €108/hour Starting at €864 (one-time fee)
Technical SEO, Core Web Vitals, Schema Markup, Crawling since 2007
Technical SEO · GSC Data + Screaming Frog

Project Example: Saving Core Web Vitals

TYPO3 website · 180 pages
, 18-hour sprint
(anonymized)

Background

  • B2B service provider with a TYPO3 website
  • GSC: 65% of URLs with poor Core Web Vitals (May 2025)
  • LCP sometimes > 5 seconds
  • CLS at 0.35 (target < 0.1)
  • 12 main keywords dropped by an average of 6 positions in 8 weeks

What we did

  • GSC Field Data Analysis: LCP Issues from Hero Image (Unoptimized)
  • Images fully converted to WebP with correct dimensions
  • Critical CSS extracted, JavaScript set to defer
  • CLS fix: explicit width/height for all iframes/videos
  • Preload hints for fonts and hero image
  • Schema markup for Organization + Service + FAQPage implemented

Results after 6 weeks

5.2 s → 1.8 s
LCP (Target < 2.5 s ✓)
0.35 → 0.04
CLS (Target < 0.1 ✓)
35% → 75%
URLs containing "Guten CWV"
8 / 12
Keywords back to their previous position (10 weeks)

We do not disclose full names or company names (confidentiality agreement). Reference calls available upon request.

Our Process

From SEO audits to monitoring

Four phases — prioritized based on measurable impact, not on the length of the list of issues.

// Step 01 / 4

Technical SEO Audit

Full crawl with Screaming Frog: page titles, meta descriptions, H-structure, internal links, status codes, canonical tags, structured data. In parallel: real Google data from Search Console. Details: SEO audit.

Prices

Prices for Technical SEO

Four pricing options based on scope and time constraints. All prices are net and billed in 15-minute increments at €108 per hour.

Package 01
Technical SEO Audit
Standard

Comprehensive technical audit for websites with 50–500 pages. Turnaround time: 5–10 business days. All six areas included.

ab 864 €einmalig
8 HOURS · 50–500 PAGES
  • Full crawl (Screaming Frog)
  • GSC Analysis and Indexing Review
  • Core Web Vitals Analysis (Lab + Field Data)
  • Schema Markup Check
  • URL Structure + Canonical Check
  • Mobile-First Testing
  • One-on-one meeting with Dennis
Websites with 50–500 pages · Annual routine check
Request standard →
Package 02
Express Audit
Before the relaunch

Expedited delivery in 3 business days. For time-sensitive situations—such as before a relaunch or when rankings drop. See the SEO Audit page for details.

ab 1.620 €einmalig
15 HOURS · 3 WORKING DAYS
  • Full standard features
  • Delivery in 3 business days
  • Prioritized processing
Relaunch Preparation · Drop in Rankings · Emergency
Request an Express Audit →
Package 03
Enterprise Audit
Enterprise

For websites with 500+ pages, multi-site setups, or international architecture (hreflang, geo-targeting). Customized in-depth analysis.

ab 3.240 €einmalig
30 HOURS · CUSTOMIZED
  • Multi-site and hreflang analysis
  • International SEO Architecture
  • Geo-Targeting Audit
  • Expanded crawl scope
Websites with 500+ pages · Multi-site · International
Discuss the enterprise audit →
Package 04
Ongoing technical support
Retainer

As part of our SEO packages starting at €864/month—including monthly crawling, GSC monitoring, and quick fixes.

ab 864 €/Monat
NET · IN THE SEO PACKAGE
  • Monthly crawl with change comparison
  • GSC Monitoring + Crawl Error Alerts
  • Quick fixes for new problems
  • Reporting at the monthly meeting
Long-term technical stability · Regular CMS updates
View SEO Package →
€108/hour for individual services Targeted optimizations, schema markup implementation, PageSpeed sprints. Ideal for teams with in-house development resources that need specialized assistance with specific technical issues.

Our Commitment to Precision

Five critical errors or a refund of the audit fee

If our technical SEO audit doesn’t identify at least five critical errors or opportunities for improvement that are measurably hindering your visibility, we’ll refund the audit fee. We don’t guarantee results that are beyond our control (rankings, traffic)—but we do guarantee the quality of our analysis.

Quality craftsmanship, not gimmicks. This guarantee applies in writing to every standard audit, with a 14-day return period following delivery.

// TECH_SEO_COMMITMENT
min. 5Fehler
Otherwise, refund the audit fee
In writing · 14 days after delivery
Dennis Hüttner, Technical SEO since 2007, Founder of Waterproof Web Wizard GmbH
Dennis Hüttner · Technical SEO

About the Founder

Dennis Hüttner personally oversees every technical SEO audit

Dennis Hüttner heads up Waterproof Web Wizard GmbH. He’s been in the field since 2007, from his first crawl check with Xenu Link Sleuth to Screaming Frog and today’s Core Web Vitals optimization. He personally reviews every priority and action plan before they’re sent to you. No account manager, no ticket system.

FAQ

Frequently Asked Questions About Technical SEO

Ten questions we’re asked regularly — answered straight up, without any marketing jargon.

How much does a technical SEO audit cost?

Standard starting at €864 net (8 hours) for websites with 50–500 pages. Express Audit (3 business days) starting at €1,620. Enterprise Audit (500+ pages) starting at €3,240. All prices are hourly (€108/h). During the initial consultation, we’ll estimate the effort required for your specific website.

How often should you conduct a technical SEO audit?

At least once a year, or after major changes to the website (relaunch, CMS migration, new plugin). In the meantime, we recommend monthly monitoring: regular crawls that automatically detect changes.

What are good Core Web Vitals scores?

Google defines "good" as: LCP under 2.5 seconds, INP under 200 milliseconds, CLS under 0.1. These metrics must be achieved in the 75th percentile of page views—75% of your visitors must experience this level of performance, not just lab tests.

How important is schema markup, really?

Very important; varies depending on the page type. For B2B service providers, Organization, Service, FAQPage, and BreadcrumbList are mandatory. Schema markup will be particularly relevant in 2026 because AI overviews and AI-generated answers (ChatGPT, Gemini, Perplexity) use structured data to identify sources.

Can I handle technical SEO on my own?

The basics, yes: Screaming Frog and Google Search Console are freely available. The challenge isn’t in identifying the issues, but in evaluating them: Which issues actually affect your rankings? Which are cosmetic, and which are critical? That takes experience.

What is PageSpeed optimization, and how is it related to Core Web Vitals?

PageSpeed optimization is the umbrella term for measures taken to improve page load times. Core Web Vitals are the three specific metrics Google uses to measure this quality (LCP, INP, CLS). We bill for PageSpeed sprints on an hourly basis (€108/hour).

What is the difference between crawling and indexing?

Crawling = Google finds and reads your page. Indexing = Google adds the page to its search index. A page can be crawled but not indexed (e.g., if it has a noindex tag or is of poor quality).

Is technical SEO alone enough to achieve good rankings?

No. Technical SEO is the foundation, but without good content and a well-thought-out strategy, even a technically flawless website won’t rank. That’s why technical SEO is always part of our overall strategy. Learn more on our SEO consulting page.

Do you also do server optimization?

We configure the CMS layer (TYPO3, WordPress, Neos) and work closely with your hosting provider. We do not handle pure server administration (PHP tuning, Nginx configuration, CDN setup) ourselves—but we can recommend hosting partners based on our project experience.

My project is in trouble: Core Web Vitals are in the red in GSC, and rankings are plummeting. What should I do now?

This isn't a routine audit case—it's an emergency. We respond within 30 minutes, even at night and on weekends—via Code-Rescue.

15-Minute Check

Your website deserves a solid foundation

Technical SEO issues are invisible—until they start hurting your rankings. Let’s take a look at your website’s technical health. A 15-minute initial consultation, no hard sell. You’ll get an honest assessment of whether and where technical improvements are needed.

Free No obligation Without preparation