May 2026 Core Update läuft. Und Google sagt: GEO ist SEO.
Google rollt das May 2026 Core Update aus und veröffentlicht den ersten offiziellen GEO-Leitfaden. Was Mittelständler jetzt prüfen.
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Duplicate content refers to identical or very similar content that is accessible via multiple URLs, either internally on the same site or externally across different domains. Google then selects a “canonical” version on its own and often ignores the others. A direct penalty is rare, but a gradual loss of visibility is common. At Waterproof Web Wizard, we address duplicate content in a targeted manner: canonical tags, 301 redirects, parameter exclusion in robots.txt, and consolidation of parallel pages, based on priority, not across the board on a whim.
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If a term in this glossary isn't entirely clear in the context of your project, or if you want to know whether the concept is relevant to your situation—just ask us. The initial consultation is free and non-binding.