// glossary entry

E-commerce

What is e-commerce?

E-commerce is the electronic trade of goods and services via digital channels, traditional online stores, marketplace platforms (Amazon, Otto, Zalando), social commerce, and B2B portals. Core systems include Shopware, Shopify, WooCommerce, BigCommerce, and Pimcore for product-driven companies. At Waterproof Web Wizard, we select e-commerce platforms based on product complexity, transaction volume, and backend integration, not on a whim. The right platform grows with your business; the wrong one becomes a bottomless pit.

// synonyms

  • e-commerce
  • Online Retail
  • Online Store
  • E-commerce
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