// glossary entry

Google Search Console (GSC)

What is Google Search Console?

Google Search Console (GSC) is the free Google tool that lets you view and manage your website’s actual search performance, indexing status, and technical SEO issues, including impressions, clicks, CTR, and position per URL and query. GSC provides data insights that no other source offers. At Waterproof Web Wizard, we set up Search Console as the first step in every project, link it to GA4 and Looker Studio, and regularly review the Coverage Report, Core Web Vitals, and manual actions. Optimizing without GSC is like working blind.

// synonyms

  • GSC
  • Search Console
  • Google Webmaster Tools
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