// glossary entry

Schema Types (Schema.org)

Definition: Standardized vocabulary building blocks for structured data. The most important types for corporate websites: Organization, LocalBusiness, FAQPage, HowTo, Article, BreadcrumbList, Product.

Everyday analogy: Like different card formats in a card index box, one for books, one for CDs, one for movies. The librarian knows immediately what they’re holding.

How we use this: In every pillar page project, we define the appropriate schema stack. FAQPage Experience shows that this alone noticeably increases AI visibility.

// synonyms

  • Schema Markup Types
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