// blog
We write about what we build for B2B mid-market companies every day: TYPO3, WordPress and data-driven SEO. Honest, technically sound, no funnel.
Google has hidden the total number of results in search results, seemingly a minor change, but in practice a sign of Google’s shifting strategy. We’ll show you what this move means for SEO strategies and how it affects visibility for small and medium-sized businesses.
WordPress file permissions are invisible, until they cause problems: plugins won’t install, updates fail, and media uploads are blocked. We’ll show you the correct settings for wp-config, directories, and files, secure, restrictive, and functional.
Automation and AI may sound like enterprise-level projects, but for small and medium-sized businesses, the biggest opportunities lie in routine tasks such as invoicing, email routing, and reporting. We’ll show you which automation solutions deliver the fastest ROI and where AI integration creates real business value rather than just being a buzzword.
By 2026, SEO will be the most important marketing channel for most SMEs, more predictable than social media, more cost-effective than ads, and more sustainable than influencer marketing. Yet many still underestimate its value. We’ll show you why SEO has become indispensable for B2B and B2C companies and which basics you should set up first.
AI SEO tools promise higher rankings at the click of a button, but most fall short in practice. Effective AI support lies not in automation, but in targeted augmentation: content research, keyword clustering, and technical analysis. We’ll show you which AI applications deliver real SEO value.
Is your WordPress site running on PHP 7.2 or 7.3 and displaying warnings? With All-Inkl, you can change the PHP version in the customer portal, no support ticket required, no risk involved. We’ll show you in two steps which PHP version you currently need and how to activate it.
Midjourney has revolutionized image generation, it turns text prompts into photorealistic, artistic, or illustrative images in minutes. For SME marketing, this opens up new possibilities but also presents pitfalls regarding rights and brand consistency. We’ll show you what Midjourney can do and where its limitations lie.
Law firms operate in one of the most challenging SEO environments, professional ethics restrictions, high costs per click, and skeptical clients. Those who stand out here do so through in-depth expertise and clear positioning. We’ll show you the SEO strategies that really work for law firms.
Topical authority means that Google recognizes your website as an authority on a specific subject area, and ranks you higher for related keywords as a result. We’ll show you how to systematically build topical authority, which content clusters are necessary for this, and how internal linking amplifies the effect.
An HTTP 500 error isn't just a minor issue, it makes your website invisible to both Google and users. The causes range from plugin conflicts and PHP timeouts to server misconfiguration. We’ll show you how to systematically narrow down HTTP 500 errors and which tools can speed up the diagnosis.
AI-generated images are a game-changer for content marketing, but they can also be a pitfall if licensing issues, brand consistency, or factual accuracy are overlooked. We’ll show you when AI images really make sense in B2B content, which tools will be leading the pack in 2026, and where the legal pitfalls lie.
TYPO3 is considered complex, and rightly so, if you set it up like a blog system. But TYPO3 can also run efficiently for SMEs: configured leanly, with a clear editorial structure and the right extensions. We’ll show you which configurations are typical for SMEs and where typical over-complexity can be avoided.
