// blog
We write about what we build for B2B mid-market companies every day: TYPO3, WordPress and data-driven SEO. Honest, technically sound, no funnel.
The first operational phase of the Cyber Resilience Act will take effect on September 11, 2026. Manufacturers of products with digital components must report actively exploited vulnerabilities and serious security incidents.
Bitkom data, June 2026: just 7 percent of SMEs with 10-49 staff use AI. Here is what a pragmatic, hype-free start actually looks like.
Ab 19.06.2026 muss jeder B2C-Online-Shop einen Widerrufsbutton vorhalten. Wir zeigen die technischen Pflichten, den zweistufigen Ablauf und die Abmahnrisiken.
Right now on TikTok and LinkedIn, it looks like everyone is switching their business to AI. Claude instead of employees. Agents instead of processes. 400 pieces of content per week, automatically. I’ve been using AI tools daily in my work for over two years. Here’s what I’ve actually experienced. Why I’m writing this The AI hype is loud. The […]
Where AI delivers real results in sales, and why 34% of small and medium-sized businesses fail. Concrete facts, reliable tools, no hype.
The AI labeling requirement takes effect in August 2026. We’ll show you what SMEs need to address now in their marketing efforts, from labeled content to processes.
Using a real-life example, we’ll show how we handle client requests that conflict with conversion data, complete with concrete figures.
By 2026, AI agents in small and medium-sized businesses will no longer be just a buzzword, the adoption figures sound impressive, but they often don’t hold up in reality. We’ll take a look at which AI agent projects in SMEs actually work, where they fail due to complexity, and which expectations are almost certain to let you down.
By 2026, Anthropic Claude will be one of the most important AI partners for B2B applications, precise with technical texts, strong in reasoning, and with a clear focus on safety. We’ll show you what the current models can do for your business, where they outperform ChatGPT, and when it’s worth switching or using them in parallel.
Mechanical engineering and AI are still worlds apart, yet the most interesting applications aren’t in manufacturing, but in sales, service, and content production. We’ll show you where mechanical engineering SMEs can make effective use of AI in 2026, and where the buzzword creates more project overhead than value.
Starting a business rarely fails because of a lack of market demand, but rather due to cash flow, positioning, and personal energy. Here, we take an honest look back at a failed business venture and discuss which decisions, in hindsight, could have turned things around. This isn’t a success story, but rather a collection of useful lessons.
