// blog
We write about what we build for B2B mid-market companies every day: TYPO3, WordPress and data-driven SEO. Honest, technically sound, no funnel.
Learning WordPress costs you either time or money—the right mix of free resources, curated courses, and community support saves you both. We’ll show you which learning paths are truly worth it for beginners and which expensive programs you can safely ignore.
Waterproof Web Wizard combines web design, SEO, and AI solutions under one roof—for small and medium-sized businesses in the Lake Constance and Ravensburg regions that don’t want to deal with a patchwork of individual service providers. We show how a comprehensive approach makes projects easier and more cost-effective.
Static websites are making a comeback—no database, no CMS updates, no plugin conflicts, but extremely fast and secure. For small businesses and startups, they’re often a better choice than WordPress or TYPO3. We’ll show you when a static solution is worth it and what its limitations are.
The Accessibility Enhancement Act (BFSG) has been in effect for many SMEs since June 2025—websites, online stores, and apps must be accessible, or else they risk receiving formal warnings. We’ll show you, in five concrete steps, how to check your website for BFSG compliance and which minimum requirements you absolutely must not ignore.
In 2026, a modern website is more than just a pretty design—it combines fast loading times, seamless accessibility, AI-compatible content management, and a conversion-optimized structure. We’ll show you the technical and content-related fundamentals that an SME website must meet today to succeed in the long term.
TYPO3 projects rarely fail because of the CMS itself—but rather due to unclear requirements, underestimated migration efforts, and a lack of editorial coordination. Drawing on our project experience, we’ll show you the most common pitfalls and which decisions made in the first week are critical to the project’s success.
User-friendly websites aren’t a design luxury—they’re essential for driving conversions. Clear navigation, fast page load times, and simple contact forms are key. We’ll show you which UX principles have the biggest impact on small business websites and why “less” is almost always “more” when it comes to the homepage.
A website relaunch is both an opportunity and a risk—you could lose rankings, confuse users, or face project delays. By following a clear step-by-step process and implementing proper redirects, you can preserve your SEO history. We’ll walk you through the key phases of a relaunch and point out where common pitfalls lie.
The Accessibility Enhancement Act has been in effect since June 2025—but many SME websites do not meet the requirements, or only do so superficially. We’ll show you exactly what steps you need to take once the BFSG goes into effect, which tools can help, and what you can realistically expect if you receive a warning letter.
Statistically speaking, an unkempt WordPress installation is a gateway for attacks in 2026—automated bots are constantly scanning for outdated plugins and weak passwords. A hacked SME system can easily result in days of downtime. We’ll show you eight security measures you can set up in under an hour—without plugin overload.
Website builders promise quick results, but they often fall short in the business world—when it comes to SEO, data protection, and custom features. We’ll show you where Wix, Jimdo, and similar platforms are truly suitable for small and medium-sized businesses, and where switching to a full-fledged CMS is the better investment.
TYPO3 offers more performance features out of the box than any WordPress installation—but most of them go unused. We’ll show you seven features—from image processing and URL caching to frontend resource optimization—that you should enable before looking for external tools or plugins.
