// blog

Plain talk, not marketing speak

We write about what we build for B2B mid-market companies every day: TYPO3, WordPress and data-driven SEO. Honest, technically sound, no funnel.

// Website & Technology

TYPO3 or WordPress 2026: Which CMS Is Right for Your Business?

The choice between TYPO3 and WordPress is a decision that affects years, not months—switching systems later on costs time, money, and search rankings. TYPO3 excels at complex multilingual projects and enterprise-level content management, while WordPress shines in terms of speed and cost-effective implementation. We’ll show you when each option is the right fit—and when neither is the best choice.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Web Usability – Is Your Website User-Friendly?

Web usability isn't just a cosmetic detail—confusing navigation, slow load times, and unclear CTAs cause you to lose customers every day who have already visited your site. We'll show you how to critically assess your website's user-friendliness and which quick fixes have the greatest impact on conversion rates.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Creating a TYPO3 Website – What to Keep in Mind

Building a TYPO3 website involves more than just installing the core and adding content—the site package, URL routing, caching, and choice of extensions determine performance and maintainability for years to come. We’ll show you the building blocks that distinguish a solid TYPO3 setup from a maintenance nightmare.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Setting Up WordPress: A Guide for Beginners

Setting up WordPress might sound like “install a theme and get started”—but in reality, the setup phase determines its security, performance, and maintainability for years to come. We’ll walk you through the steps you should follow in the correct order when setting up a new WordPress installation.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

TYPO3 Update Costs in 2026: What an Upgrade to v14 LTS Really Costs

TYPO3 v13.4 LTS has been the standard since October 2024 — v10 has been out of free support since April 2023, and v11 since October 2024. Anyone still running v10 or v11 without ELTS is operating without security patches. Depending on the number of extensions installed, a major update can cost anywhere from four to five figures. We’ll show you what drives the cost and how to recognize a realistic quote.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Introduction to Web Content Management Systems (CMS)

A content management system isn’t just a website builder—it’s a strategic decision about workflow, scalability, and operating costs. If you choose a CMS based solely on design criteria, you’ll end up paying for it years down the line. We explain the core features of modern CMSs and which criteria small and medium-sized businesses should prioritize when making their choice.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Why a local WordPress installation is worth it

A local WordPress installation is the safest testing environment for developers and editors—no downtime on the live site, and complete freedom when it comes to plugins and themes. We’ll show you which tools (Local, DDEV, XAMPP) are best suited for what, and which setup steps should definitely be standardized.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Core Web Vitals 2026: What Matters and Why SMEs Should Check Them

Core Web Vitals have been official ranking factors since 2021 — in 2026, Google tightened the rules, adding INP (Interaction to Next Paint) as the third key metric. We’ll show you which three metrics SME websites need to prioritize, which tools can help with measurement, and which optimizations deliver the fastest results.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Restore alphabetical sorting in Apple Mail

Is Apple Mail no longer displaying your mailboxes in alphabetical order after an update? It’s a known macOS bug that can be fixed without using Terminal. We’ll show you the simple steps to fix it in the settings—it works in macOS Sequoia and Tahoe, too.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

Cyberattack on 1.6 million WordPress sites

An attack on 1.6 million WordPress sites in 2024 highlighted just how vulnerable poorly maintained installations are. The attacks were automated, and the consequences ranged from SEO damage to data loss. We’ll show you what lessons SMEs can learn from this and what minimum security measures are mandatory today.

Dennis Hüttner
Dennis Hüttner
// Website & Technology

The 7 Key Elements of a Successful TYPO3 Agency

A successful TYPO3 agency combines in-depth development expertise, clear communication, and long-term client relationships. These seven core elements determine project quality and ease of maintenance. We’ll show you how to spot a truly good TYPO3 agency—and what red flags to watch out for to avoid making the wrong choice.

Dennis Hüttner
Dennis Hüttner